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Christmas season is here and every British house hold brand with a pot to piss in has thrown squillions of pennies onto their Christmas Adverts. Some have got it very right, and some not so much.

The Good

Let’s start with the good. John Lewis “The Long Wait.”

Less of an advert, more of a mini film, (with a budget to match) this one’s been hot on the lips of every tweeter, newspaper and X Factor viewer of middle England.

It firmly shows the John Lewis way of thinking, putting the family at the heart of things and reminding us that “it’s better to give than to recieve”, a message that resonates particularly hard giving the economic turmoil we find ourselves in.

Is this entirely true? Over romantised and seeing life through John-Lewis-green tinted glasses? Yes, but it’s Christmas and I can forgive them. I defy anyone to not feel a flutter of emotion when they watch this and for me, it’s one of the most memorable, note-worthy and moving ads I’ve seen.

The Bad

An ad which the concept of the magic of Christmas has clearly been lost on, Littlewoods seem to have shattered millions of children’s dreams. In one fowl swoop they’ve dispelled the myth that a magical man dressed in red riding a sleigh pulled by reindeers delivers Christmas presents to little boys and girls all around the country, and instead shown us what they think Christmas is all about, lots and lots and LOTS of expensive branded goods, all paid for over a 12 month period. Fantastic.

This ones also caused a bit of a furore over at netmums, who’ve had to have lots of conversations explaining to their children that Father Christmas really does exist. But beyond that, it’s just a bit bloody annoying.

The Ugly

The Ugly has to go to Iceland. As much as I love Stacey Solomon, and her “I’m from Dagenham what am I like!” persona, there is just no way in hell she’s going to persuade me to buy 500 sausage rolls for a quid.

Maybe Iceland should take a leaf out of John Lewis’ book and offer the song for download, because I quite like it!

What’s been your favourite Christmas ad this year?

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StylistPick.com

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Pixar’s Brave

Pixar’s latest release is set to be Brave, a 3D animated spectacular set in the Scottish highlands. The synposis from Disney reads as follows:

Since ancient times, stories of epic battles and mystical legends have been passed through the generations across the rugged and mysterious Highlands of Scotland. In Brave, a new tale joins the lore when the courageous Merida (Kelly Macdonald) confronts tradition, destiny and the fiercest of beasts. Merida is a skilled archer and impetuous daughter of King Fergus (Billy Connolly) and Queen Elinor (Emma Thompson). Determined to carve her own path in life, Merida defies an age-old custom sacred to the uproarious lords of the land: massive Lord MacGuffin (Kevin McKidd), surly Lord Macintosh (Craig Ferguson) and cantankerous Lord Dingwall (Robbie Coltrane). Merida’s actions inadvertently unleash chaos and fury in the kingdom, and when she turns to an eccentric old Witch (Julie Walters) for help, she is granted an ill-fated wish. The ensuing peril forces Merida to discover the meaning of true bravery in order to undo a beastly curse before it’s too late.

The first thing that strikes me about this film is that it’s a completely new direction for Disney. Firstly, Merida is visually distinctive from other females Disney have presented us with. She has firey red hair, no hour glass figure, I wouldn’t expect her to break into song or her movements to be light and graceful and she certainly doesn’t seem as if she needs rescusing by a Prince.

Secondly, the aesthetics just of the trailer and the poster alone set a very dark tone for the film. Comparing just the colour palette and the pace of the trailer with that of previous Pixar releases, Up or Toy Story 3 even, we can gather than we’re not in for a comedy caper or a light hearted adventure.

To me this seems like a breath of fresh air in terms of female representation. My dissertation was written about the representation of females by Disney so I like to think I know a fair but about the subject. From the looks of Merida so far I can anticipate a female who’s able to stand on her own feet, far removed from the passive females we taught children about in the 1930s and 1950s where Snow White waited for her Prince to rescue her and Cinderella’s only worth came through marriage.

Children do learn about the world they live in and the role they’re expected to take in adult life from the films they watch as children, so it comes as a great relief that we’re finally starting to see Disney re writing some of the outdated ideas they taught us years ago.

If you’re interested in reading my dissertation you can download it here. All I ask is that you please don’t re write my ideas and claim them as your own (duh!) and if you do use it at all reference me. Enjoy. 🙂

In terms of Brave, I can’t wait to see the full length feature and see where it fits in with the rest of the Disney view point.

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Turkey ’11

I know updates have been lacking recently, so here’s some pictures from my holiday to Turkey, enjoy!


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14th of August is my birthday. 13th-16th August me and my sister (Hi :)) went to New York. To sum it up as neatly as possible:

  • Saw the Statue of Liberty
  • Went to Central Park
  • Saw lots of dogs
  • “Oh, I’m sorry.”
  • Brief visit to Chinatown
  • Times Square
  • Rockefella
  • Empire State
  • V Day Kiss
  • Staten Island Ferry
  • Macys
  • Forever 21 do some very comfortable not quite denim leggings/jeggings
  • Walked miles
  • Achy feet
  • Didn’t get a chance to eat  a pretzel
  • Did eat a cupcake (yummy)
  • Did eat cheesecake
  • Why doesn’t England have a Victoria’s Secret already?
  • Carrie’s Stoop
  • Still don’t really understand the subway system (give me the underground any day)
  • No, I’ll have them as well as chips
  • 36th floor
  • Made a special friend in the lift

P.S. Ingenious title no?

66 Perry Street

66 Perry Street, anyone recognise it?

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